1) Sales Performance & KPI Ownership
- Own and deliver U.S. sales targets, including revenue, pipeline, and conversion KPIs
- Build and manage sales forecasts, weekly/monthly plans, and performance reporting
- Drive consistent execution to meet or exceed sales goals
2) Customer Acquisition
- Acquire new U.S. customers through proactive outbound sales and field activities
- Represent the company at U.S. trade shows, exhibitions, seminars, and industry events
- Generate qualified leads and convert them into customers through consultative selling
3) Account Management
- Manage relationships with existing customers to drive retention and repeat sales
- Support customer onboarding and ensure smooth communication across the sales cycle
- Handle customer issues and escalations in coordination with internal teams
4) U.S. Sales Team Growth & Enablement
- Own the build-out of the U.S. sales organization, including hiring strategy and team structure as the business scales
- Establish and continuously improve sales processes, pipeline management standards, and sales playbooks
- Lead onboarding and enablement programs to ramp new team members quickly and consistently
5) Sales Leadership & Team Management
- Lead and manage the U.S. sales team to achieve team-level and individual KPIs
- Run weekly pipeline reviews and performance check-ins, ensuring clear priorities and execution discipline
- Coach and develop sales talent through structured feedback, training, and performance management
- Drive a high-accountability culture and ensure strong execution across the team
